Best Indie Fragrance

Long gone are the days of generic fragrances and the indie space has proved to be the launching pad for some of the most innovative and exciting new products.  In this category the judges will be looking for extraordinary use of fragrance combined with unique ways of tapping into the consumers’ imagination.

CRITERIA:

*Your product must have been launched within the last 12 months.
*An indie brand must be independently owned (>51%) and not majority owned by a larger corporation or financial institution.

Your product will be judged on the following criteria:

Marketing Information
How innovative is it?
Benefits to the consumer
Environmental impact
Packaging/Presentation
Effectiveness of communication campaign

To view the requirements for this category click here.

HOW TO ENTER
The cost per entry is €149.
Entries are now closed.

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