Best Indie Beauty Brand
2018 FINALISTS:
- ARgENTRUM Apothecary
- Cotarde
- Luxe Botanics
CRITERIA:
** No time restriction on product launches.
*An indie brand must be independently owned (>51%) and not majority owned by a larger corporation or financial institution.
In this category the judges will be scoring the overall brand, not product specific, looking out for the highest levels of innovation, whether or not the brand breaks new ground and what are the benefits to the consumer, while also considering the presentation of the brand and the effectiveness of the marketing campaign.
Your brand will be judged on the following criteria:
Marketing Information
How innovative is it?
Benefits to the consumer
Environmental impact
Packaging/Presentation
Effectiveness of communication campaign
To view the requirements for this category click here.
