Best Hair Care Ingredient

2018 FINALISTS:

  • Greyverse™ – IFF Lucas Meyer Cosmetics
  • ResistHyal™ – Givaudan Active Beauty
  • SymHair Restore – Symrise

CRITERIA:

Because of the highly segmented nature of the hair care market, the judges will be particularly looking out for functionality that helps give brands that all-important competitive edge, together with ease of formulation, environmental attributes and cost effectiveness.
Your ingredient must have been launched within the last 12 months.
Your ingredient will be judged on the following criteria:

Technical Information
Dosing
Compatibility and stability
Suggested formulation techniques/procedures
Safety and Regulatory Data, including toxicology
Functionality/application

Marketing Information
Product efficacy and functionality
Ease of formulation
Environmental acceptability/impact
What makes it stand out from other ingredients

To view the requirements for this category click here.

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